The American Academy of Religion (AAR) is a non-profit affiliate of Emory University and is the largest scholarly society dedicated to the academic study of religion, with more than 8,000 members around the world. Our mission is to foster excellence in the academic study of religion and enhance the public understanding of religion.
Under the direction of the Marketing & Communications Director, the Writer and Content Creator will help advance AAR's mission to foster excellence in the academic study of religion and enhance the public understanding of religion.
- Utilizes writing, copy editing, and storytelling skills in combination with knowledge of marketing/public relations strategy to execute high quality products.
- Writes AAR notices, public relations messaging, press releases, promotional materials, direct member messaging, website content, social media content, and other AAR advocacy communications.
- Collaborates with AAR leadership and staff to maximize the quality and impact of materials through writing, editing, and coaching.
- Collaborates with Marketing & Communications Director and Chief Public Engagement Officer to develop and execute a marketing strategy that builds the profile of the AAR's mission and goals.
- Proactively pitches stories of AAR's programs, initiatives, and success to internal and external audiences including the media.
- Designs, implements, and manages storytelling devices to promote the work and achievements of AAR members.
- Researches and reports on trends and changes in the academic study of religion or the public understanding of religion of interest to AAR members.
- Creates and manages a contact list of journalists, nonprofit leaders, and possible strategic partners in related sectors.
- In collaboration with AAR staff and leadership, writes promotional material for AAR events, advertising, videos, merchandise, and programs.
- Monitors conversations and trends relevant to the academic study of religion and theology, similar membership organizations, higher education, and the intersection of religion and public life for opportunities to proactively engage relevant audiences.
- Collaborates with freelance and third-party content creators on special projects.
- Works with senior leadership and takes the initiative, pitch and write advocacy and/or op-ed articles, and fundraising materials.
- Strategizes with staff and leadership to draft social media content that supports the AAR's mission and programming.
- Creates, writes, curates, and edits staff copy for AAR newsletters email campaigns that are published monthly and at other intervals.
- Copyedits content from other AAR units for publication on digital platforms.
- Enhances copy with visual design elements as well as ability to illustrate statistics with graphic elements.
- Works with the Marketing & Communications Director to update and post content to all AAR digital platforms as needed, managing specific program and event communication.
- Manages and maintains the AAR's written style and brand style guides. Creates and implements a system for maintaining AAR's digital photo archive.
- Assists in managing AAR editorial and production processes.
- Collaborates with others to plan, create, and develop content for communications and marketing for the Annual Meeting.
- Works the Annual Meeting as assigned to support the successful execution of the event.
- Stays abreast of industry trends in nonprofit marketing and communications and suggests new approaches. Identifies opportunities for process improvement and assist with implementing new processes.
- Coordinates and collaborates with the staff and leadership of other departments as necessary.
- Performs other related duties as required.
- A bachelor's degree in communications, journalism, marketing, public relations, or a related field, and three years of applicable experience in writing and/or editing publications, news stories and/or presentations for general audiences, OR an equivalent combination of education, training, and experience.
- Daily journalism experience a plus.
- Experience in nonprofit or corporate communications strongly preferred.
- Knowledge of the academic study of religion and theology a plus but not required.
- Demonstrated strong analytical skills applied to complex issues, including an ability to comprehend, synthesize, and summarize large amounts of information and focus quickly on the essence of an issue.
- Demonstrated ability to research, write and convey complex and fact-checked information in a variety of formats to a variety of audiences (e.g., media professionals, scholars, donors, and other stakeholders).
- Must have content SEO experience.
NOTE: This role will be granted the opportunity to work from home temporarily during the COVID-19 pandemic, with intent to return to an Emory University location in the future. Emory reserves the right to change this status with notice to employee