
The Carter Center is a 501(c)(3), not-for-profit, nongovernmental organization founded in 1982 in Atlanta, GA, by former U.S. President Jimmy Carter and his wife, Rosalynn, in partnership with Emory University. The Center has helped to improve millions of lives in more than 80 countries by waging peace, fighting disease, and building hope. The Carter Center is guided by a fundamental commitment to human rights and the alleviation of human suffering. It seeks to prevent and resolve conflicts, enhance freedom and democracy, and improve health.
The Carter Center collaborates with other organizations, public and private, in carrying out its mission around the world. Current information about the Center’s many programs and activities are available at The Carter Center.
FORMAL JOB DESCRIPTION:
- Develops and manages all of The Carter Center's social media platforms and plans content and outreach strategies to best engage the public.
- Grow The Carter Center's social media audience and deepen their connection to our mission.
- Moves quickly to respond to events and insert The Carter Center's positions, experts, and issues into the social media news cycle.
- Serves as the social media subject matter expert for The Carter Center.
- Compiles and analyzes reports on social media activity and traffic optimization.
- Manages and implements social media campaigns and related daily activities, including the Center's presence in social and community networking sites such as Facebook, Twitter, YouTube, Instagram, LinkedIn and TikTok.
- Manages online media outreach and viral campaigns that increase awareness and/or drive traffic to the Center's website.
- Benchmarks impact of social media programs, and analyzes, reviews, and reports on effectiveness of campaigns to leadership and communications teams to leverage such information into actionable strategies.
- Monitors trends in social media tools and applications and applies that knowledge to increase the use of social media within the Center.
- Provides guidance and trains staff on leveraging social media.
- Performs other related duties as required.
MINIMUM QUALIFICATIONS:
- Bachelor's degree and five years of experience managing social media channels OR equivalent experience in communications, journalism, a related field or an equivalent combination of education, training, and experience.
- Must have extensive knowledge of Instagram, Twitter, Facebook, LinkedIn, and YouTube.
- Proficiency in creative content creation (Photoshop, Canva, various Adobe applications).
- Proven record of success in fast-paced, news-driven setting where speed is paramount.
- Excellent writing skills.
- Must be deadline-oriented as well as a team player and problem solver.
PREFERRED QUALIFICATIONS:
- Experience and knowledge of Hootsuite, Sprout Social and Microsoft SharePoint.
- Knowledge of social media paid advertising, social media analytics and experience with video editing and photography.
Applicants must be currently authorized to work in the United States for any employer.
NOTE: This role will be granted the opportunity to work from home regularly but must be able to commute to The Carter Center on a flexible weekly schedule based upon business needs. Schedule is based on agreed upon guidelines. The Carter Center reserves the right to change remote work status with notice to employee.